Marketing them has been an issue, so far. They are an awkward thing to package and ship, which eliminates eBay and CL. They are too expensive for craft shows and flea markets. I have been building up my stock and am enrolled at a gun show next month. We'll see how that goes.
I've sold the traditional style ones for $95 and that is probably too low. The one in the first photo would go for $29 and the others in between. When my brother and his daughter asked for a price on hiking sticks, I gave them one. They told me I was way too low. I looked on the internet for prices and was shocked at what people will pay for them.
It takes a number of hours to make a cane, and probably half of that is sanding and finishing.
I agree, there are too many options in the economy market to compete for a craftsman. One would need to refine his product and aim at the upscale market. Say $75 and up and I think it would bolster a users pride to have quality hand crafted product.
As for marketing, you need a website. I had a friend who was a scroller( made novelty items with a scroll saw).
He had a Winnebego with a shop built into an enclosed trailer and did pretty well.
His daughter talked him into setting up a website in the off season. She was a computer geek anyway and did it for him.
Orders started coming in to the point, he was too busy to travel to shows and without the travel expense, he made more money than he could have imagined.